Valorant – Spike Masters
Launch Campaign - Event - Experience

A new FPS title VALORANT needed to get the attention of the Czech gaming community, which lives mainly on Twitch. That's why we created a new concept that combines a king of the hill tournament with a reality show. In Spike Masters, teams from all over the country competed for the opportunity to occupy VALORANT HQ - a luxury penthouse in the only V-shaped building in the world, Prague's V Tower where winners could enjoy spotlight, premium treatment, high-end PCs and company of Twitch celebrities.

We designed the Spike Masters ring which was created only 20 pieces as a reward for winners.

ADC Czech Awards - Gaming & Metaverse - Bronze